FURI

TYPE OF CLIENT

Jewellery

SERVICES DEVELOPED

Branding & Identity Design,

IG Visual strategy & Design

BRIEF

FURI approached us to create a bold and distinctive brand identity for their luxury diamond jewellery line targeting modern Middle Eastern and Indian audiences. The goal was to build a brand that feels futuristic, unapologetic, and refined — a perfect balance of dark elegance and timeless allure.

WHAT WE DID

We developed a complete brand system including logo design, typography, and visual language that reflects FURI’s edgy sophistication. From crafting a compelling brand story to defining its tone, colour palette, and digital presence, we built FURI as a symbol of fearless luxury and modern craftsmanship.