ALAYZA
TYPE OF CLIENT
Fashion
CATEGORY
Branding
BRIEF
Alayza celebrates the timeless glamour of past decades with its unique, enduring garments. Infused with vibrant energy, each design effortlessly transitions from day to night, embodying a captivating "life-of-the-party" aesthetic. Blurring boundaries, Alayza offers pieces that exude style and versatility, promising to make a statement wherever the wearer goes.
WHAT WE DID
Alayza's branding strategy revolves around embodying the essence of the brand's philosophy. With a focus on simplicity and elegance, the client opted to highlight the brand name in a luxurious golden theme, employing unique and simple fonts to convey its distinct identity. This strategic approach ensures that Alayza's essence shines through, creating a memorable and visually impactful brand presence.